Long gone are the days of ugly photos on Instagram, guys.
It started as a place to share small snapshots of your day, before changing into somewhere to share snapshots of your meals, then pets and now… abs? There were #catsofinstagram, #dogsofinstagram and then of course #foodporn. Nowadays, Instagram is for #inspo.
Instagram is now a place filled with toned bodies and expensive products just to make sure we feel completely insecure with our normal people lives. Lots of larger Instagram celebrities are taking home huge paychecks for a single post about a product, and such marketing must be successful because the premiums keep increasing every year.
According to Huffpost UK, researchers from HooperHQ analysing 1.2 million posts scheduled through the social media platform before releasing a list of the best paid celebrities and social influencers.
Here’s the eye-watering fees paid for celebrities on Instagram:
And the top 10 social media influencers (AKA YouTubebers, Viners and the like):
There we have it, kids. Add ‘social media influencer’ to your list of dream careers because it seems to pay pretty handsomely. Love Island viewers are ripping into star Jessica Rose, after she embraced the influencer life a little too enthusiastically since her departure from the Love Island villa.
She’s posted a fair few paid-for promotions to her Instagram and people aren’t happy.
She’s only been out of the villa for a few weeks, and has managed to pack in an impressive 12 sponsored posts. You go girl.